Facebook Marketplace Rolls Out in Nigeria to Help Users Discover, Buy and Sell Items

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US Multinational Facebook today announced the launch in Nigeria of Marketplace, a convenient destination where people can discover, buy and sell items in their local communities.

Facebook Marketplace which rolled out a while ago in South Africa, Ethiopia and Kenya, makes Nigeria the latest addition to the list of countries where users can tap and explore the marketplace icon.

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Adaora Ikenze, the company’s head of public policy for anglophone West Africa, said the initiative would help promote commerce in Nigeria at a time when the coronavirus pandemic has affected people and their businesses.

“The launch of Marketplace in Nigeria further highlights our ongoing efforts in helping to boost buying and selling in Nigeria and connecting communities,” Ikenze said.

“This comes at a crucial time as the effects of the COVID-19 pandemic continues to impact people and businesses, and with many people buying and selling on Facebook, this will provide people with a convenient destination where they can discover new products, shop for things they want or find buyers for the things they are ready to part with.”

Speaking on how the initiative works, the company said when a seller lists an item on Marketplace, they create a public listing that can be seen by anyone on Facebook.

This, it explained, includes people on Marketplace, News Feed, Facebook search, Facebook Groups or search engines.

It added that sellers can simply take a photo of an item, enter a product name, description and price, confirm their location, select a category, and post.

Asides the marketplace icon on the app, you can also visit www.facebook.com/marketplace to browse and search for items, sort based on distance or category.

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